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Hard Baits

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Rattlin' Chug Bug Lure (CB06140)
This topwater can do everything. Spits, darts, chugs and walks-the-dog all depending on how you want to fish it. Either way the fish can
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$7.77
Red Eyed Shad 1/2 oz Hard Lipless Crankbait Lure (REYESD12-108)
The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating rattles to give you the best action and sound of any lipless crankbait on the market. The action when it free falls is awesome!!

Sometimes a quieter approach is the key to success. The Silent Series models do not have a rattle. On pressured waters, extremely clear water, or when an active school turns off, try a Silent Series Red Eyed Shad and see what happens.

Specifications:

- Body Length: 3 1/4"
- Running Depth: Dives to 8'
- Treble Hooks: Two Number 6
- Color: Blue Craw
- Quantity: Per 1
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$6.28
Red Eyed Shad 1/4 oz Hard Lipless Crankbait Lure (REYESD14-419)
The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating rattles to give you the best action and sound of any lipless crankbait on the market. The action when it free falls is awesome!!

Sometimes a quieter approach is the key to success. The Silent Series models do not have a rattle. On pressured waters, extremely clear water, or when an active school turns off, try a Silent Series Red Eyed Shad and see what happens.

Specifications:

- Body Length: 2"
- Running Depth: Variable
- Treble Hooks: Two Number 6
- Color: Fire Tiger
- Quantity: Per 1
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$6.28
Series 1 Crankbait Hard Lure (HC1-526)
A small, squareBill diver with a high buoyancy, the Series 1 is designed to be thrown around heavy cover. The square lip design causes massive deflection to trigger strikes.

Specifications:

- Size: Series 1
- Color: Sexy Sunfish
- Length: 2"
- Weight: 1/4 oz.
- Depth: 2'-5'
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$5.20
KVD Square Bill Hard Lure (HCKVDS1.5-517)
Designed to the specifications of Bass Master's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly "wander" with erratic action while still running true. It also helps deflect off cover to entice strikes. The KVD baits are designed with no internal rattles for a "silent" approach.

Specifications:

- Body Style: KVD 1.5 Squarebill
- Color: Tennesee Shad
- Length: 1.5"
- Weight: 7/16 oz.
- Dives from: 3'-5'
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$6.05
KVD 4.0 Magnum Hard Squarebill Lure (HCKVDS4.0-450)
Designed to the exact specifications of Bassmaster Classic Champ, Kevin VanDam, the Strike King KVD Square Bill Silent Crankbaits are silent assassins perfect for KVD's style of shallow water power fishing. In addition to allowing the crankbait to bounce and deflect off cover, the square bill design also allows these KVD cranks to constantly wander with an erratic searching action while still running true. The KVD Square Bill Silent Crankbaits do not have internal rattles, making them absolutely perfect for skittish, pressured fish.

Features:

- 2011 Bassmaster Classic winning lure
- Designed to KVD's exact specifications
- Tournament-proven performers
- Silent assassins perfect for shallow water power fishing
- Square bill deflects off cover while producing an erratic wandering action
- No internal rattles for a silent approach

Specifications:

- Color: Delta Red
- Length: 3-3/4"
- Weight: 7/8 oz.
- Depth: 3'-7'
- Quantity: 1
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$9.07
KVD Sexy Dawg Topwater Hard Bait Lure (HCKVDSD-500)
Strike King KVD Sexy Dawg Topwater Hard Baits have been designed by the world's top angler to cast like an arrow and walk-the-dog with an ease you've never experienced before! The popping, spitting, side-to-side action drives big bass mad with hunger. Features include loud internal rattle chambers; chip-resistant finish; 3D eyes; and rugged, extra-strong trebles to hold fish fast.

Features:

- Casts like an arrow
- Popping, spitting, side-to-side action
- Loud internal rattle chambers
- Chip-resistant finish
- 3D eyes
- Rugged, extra-strong treble hooks

Specifications:

- Color: Clear Sexy Shad
- Length: 4-1/2"
- Weight: 3/4 oz.
- Quantity: 1
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$8.62
Red Eyed Shad 3/4 oz Hard Lipless Crankbait Lure (REYESD34-585)
The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating rattles to give you the best action and sound of any lipless crankbait on the market. The action when it free falls is awesome!!

Sometimes a quieter approach is the key to success. The Silent Series models do not have a rattle. On pressured waters, extremely clear water, or when an active school turns off, try a Silent Series Red Eyed Shad and see what happens.

Specifications:

- Body Length: 3"
- Running Depth: Variable
- Treble Hooks: Two Number 6
- Color: Sexy Ghost Minnow
- Quantity: Per 1
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$7.06
Red Eye Shad Tungsten 2 Tap (REYESDTT12-108)
The Red Eyed Shad has become the standard lipless crankbait on both the pro tour, as well as your home lake. Designed by our National Pro-Staff, the Red Eyed Shad has incredible action and features awesome paint schemes, premium hooks, 3D eyes and free floating rattles to give you the best action and sound of any lipless crankbait on the market. The action when it free falls is awesome and really sets it apart!

Sometimes a different sound is the key to success. The Tungsten 2 Tap Series models have a single tungsten rattle that has a one-knocker type sound which is completely different from the regular Red Eyed Shad. The Tungsten 2 Tap features all the same characteristics of the original Red Eyed Shad, but with a different sound. The Tungsten 2 Tap is magic on pressured waters, extremely clear water, or when an active school of fish turns off.

Specifications:

- Body Length: 2 1/2"
- Running Depth: Variable
- Treble Hooks: Two Number 6
- Color: Blue Craw
- Quantity: Per 1
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$7.90
Series 3 Crankbait Hard Lure (HC3-526)
The Strike King Pro-Model Series 3 Crankbait is a small bodied deep diver. It is designed for enhanced castability, allowing you to reach maximum depths. See why this is one of the most popular crankbaits on the market!

Features:

- The Strike King Pro-Model Series 3 is a small-bodied deep diver.
- It is designed to enhance castability, thus reaching maxium depths.
- Dives up to 8 feet.
- One of the most popular crankbaits on the market!
- All Pro-Model Crankbaits feature free-floating rattles and lifelike 3D eyes.

Specifications:

- Size: Series 3
- Color: Sexy Sunfish
- Weight: 3/8 oz.
- Depth: dives to 8'
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$5.20
Pro-Model Series 5XD Crankbait (HC5XD-450)
It's easy to see why Strike King Pro-Model XD Series crankbaits are so popular with the pros. These medium- (5XD) extra-deep diving crankbaits feature a unique curved bill and balance that creates a steep dive angle, allowing them to dive deeper and faster than most other deep diving hardbaits. This unique bill also allows the XDs to track well when making contact with the bottom. Every lure in the 5XD series also features striking finishes and free-floating rattle chambers that emit varying sound frequencies to inspire big strikes.

Features:

- Fast and extra-deep diving crankbaits
- Special curved bill design - steep diving angle
- Bill also track well when hitting the bottom
- Striking finishes
- Free-floating rattle chambers - emit varying sound frequencies

Specifications:

- Color: Sexy Shad
- Length: 2-3/4"
- Weight: 5/8 oz.
- Dives: 15'+
- Buoyancy: Floating
- Quantity: 1
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$6.05
Original Wiggle Wart Lure (V169)
Great for targeting finicky fish of any species, the Wiggle Wart is a fabled lure with many a fish story to be told. Legendary side-to-side action at all speeds with a loud rattle and just the right patterns for any condition. Featuring premium VMC super-sharp hooks, this lure is effective fished anyway, anywhere.

Features:

- A smaller version of the Mag Wart
- Original molds, components, patterns & colors
- Classic "wart" rattle
- Side-to-side crayfish action
- Multi-species

Specifications:

- Model: V
- Body Length: 2"
- Running Depth: 7' - 18'
- Weight: 3/8 oz
- Hook Size: 4
- Quantity: Per 1
- Color: Phantom Green Purple Craw
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$5.33
KVD Jerkbait, 4 3/4" Body Length, Chrome Gold-Black, Per 1 (HCKVDJ300-506)
The KVD Jerkbait has the perfect combination of roll, wiggle and flash to attach fish. They combine a weight transfer system for increased castability, 3D eyes and premium black nickle hooks for that action that ONLY a KVD Jerkbait can give. Jerk on slack line for that maximum action, pause and be ready!

Specifications:

- Color: Chrome Gold-Black
- Length: 4-3/4"
- Quantity: 1
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$9.15
Pro-Model Series 3XD,Chartreuse Sexy Shad (HC3XD-538)
Hardy construction, lifelike eyes, and ultra sharp hooks make this Strike King Pro-Model
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$6.05
Pro-Model Series 5,Chartreuse Sexy Shad (HC5-538)
Each bait in Strike King's line of Strike King Pro-Model Crankbaits is designed to perform a specific task and their Series 5s are the go-to crank for many tournament-proven pros. Designed to dive deep, the medium-sized Pro-Model Series 5 cranks have a 2
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$5.20
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