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Soft Baits

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Gulp! Saltwater Jerk Shad Soft Bait (1120256)
Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formulation of Gulp! out fishes live bait in head to head field tests. Berkley Gulp! truly is the next generation in soft bait!

Features:

- Erratic darting motion imitates struggling baitfish
- Darting "quick glide" will entice strikes!
- Expand your strike zone with 400x more scent dispersion than plastic baits
- 15 years of Gulp! evolution
Add to Cart
$5.14
Rage Tail Rage Anaconda Soft Bait Lure (RGANA10-109)
Each Rage Tail lure has a unique and exclusive tail design and is engineered like no other soft plastic bait. Each is designed with a specific purpose and uses customized hi-grade plastics for superior action. The Anaconda is unlike any worm you have ever seen!

Specifications:

- Body Length: 10"
- Color: Double Header Red
- Quantity: Package of 6
Add to Cart
$5.20
MaxScent Lunch Worm Soft Bait (1436807)
PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest to catch fish. The soft yet durable material provides for life-like action

Features:

- The material releases a super-charged scent field attracting fish in a way never before seen
- Ribbed body provides more surface area for greater scent dispersion
- Compact worm with high action tail

Specifications:

- Color: Black
- Bait Length: 6"
- Quantity: 10 Per/Pack
Add to Cart
$5.28
MaxScent Creature Hawg Soft Bait (1436817)
PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest to catch fish. The soft yet durable material provides for life-like action

Features:

- The material releases a super-charged scent field attracting fish in a way never before seen
- Body style great for cover-oriented presentations
- Highly ribbed main body allows for maximum scent release

Specifications:

- Color: Black
- Bait Length: 4"
- Quantity: 8 Per/Pack
Add to Cart
$5.28
PowerBait Trout Dip Bait Attractant (1096210)
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites. Set More Hooks and Catch More Fish!

Features:

- Unique attractant
Add to Cart
$3.54
PowerBait Grub Soft Bait (1114373)
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites. Set More Hooks and Catch More Fish!

Features:

- The Northwest coast favorite for halibut
- Tough and durable - fish at depths up to 300 feet
- Wide tail swimming action for greater visibility and attraction

Specifications:

- Bait Length: 8"
- Color: Glow
- Quantity: Per 2
- Packaging: Bag
Add to Cart
$3.96
PowerBait Micro Minnow Soft Bait (1117249)
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites. Set More Hooks and Catch More Fish!

Features:

- Pre-rigged and ready to fish
- Great for jig trailers, spinner rigs or other bottom bouncing rigs
- Split tail design provides subtle, finesse presentation
- Lifelike detail, 3D eyes, holographic inserts
- Ideal for crappie, panfish, bass, walleye and trout

Specifications:

- Bait Length: 2"
- Color: Black Shad
- Quantity: Per 10
- Packaging: Plastic Clam/Blister
Add to Cart
$3.96
Gulp! Shrimp Soft Bait (1121778)
Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formulation of Gulp! out fishes live bait in head to head field tests. Berkley Gulp! truly is the next generation in soft bait!

Features:

- Looks, feels and smells like live shrimp!
- Rig and fish using any technique appropriate for live shrimp
- Extremely durable and long lasting
- Expand your strike zone with 400x more scent dispersion
- 15 years of Gulp! evolution
Add to Cart
$5.16
Gulp! Extruded Maggot Soft Bait (1082279)
Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formula out fishes live bait in head to head field tests. Berkley Gulp! truly is the next generation in soft bait!

Features:

- Has outfished live bait 2:1 in head to head field tests
- Features Gulp! extreme scent dispersion with lifelike taste and texture
- 15 years of Gulp! evolution
Add to Cart
$3.48
Catfish Dough Bait (1133991)
Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formulation of Gulp! out fishes live bait in head to head field tests. Berkley Gulp! truly is the next generation in soft bait!

Features:

- Fortified with Gulp! flavor chunks
Add to Cart
$4.74
Gulp! Alive! Waxies Soft Bait (1140592)
Gulp! Alive! baits offer the best alternative to live bait ever produced. Since the baits are soaked in the powerful attractant they are more effective and catch more fish. Put the bait back in the bucket to ReCharge its effectiveness. You don't have to deal with the hassle of live bait anymore try Gulp! Alive! and fish the revolution.

Features:

- Panfish favorite
Add to Cart
$5.95
Gulp! Alive! Fish Fry Soft Bait (1156571)
Gulp! Alive! baits offer the best alternative to live bait ever produced. Since the baits are soaked in the powerful attractant they are more effective and catch more fish. Put the bait back in the jar to ReCharge its effectiveness. You don't have to deal with the hassle of live bait anymore try Gulp! Alive! and fish the revolution.

Features:

- Tail designed for nonstop fish enticing action
- More durable and effective than live
- Choose colors to "match the hatch" of live fish fry
- Expand your strike zone with 400x more scent dispersion
- 15 years of Gulp! evolution
Add to Cart
$5.95
Gulp! Alive! Jigging Grub Soft Bait (1156579)
Gulp! Alive! baits offer the best alternative to live bait ever produced. Since the baits are soaked in the powerful attractant they are more effective and catch more fish. Put the bait back in the bucket to ReCharge its effectiveness. You don't have to deal with the hassle of live bait anymore try Gulp! Alive! and fish the revolution.

Features:

- Proven shape and action works well for all panfish
- Field tests prove that bluegills, trout and crappies prefer Gulp! Alive! over regular plastic and live
- Great on jigs, dropshots and plain hooks
- Expand your strike zone with 400x more scent dispersion
- 15 years of Gulp! evolution
Add to Cart
$5.95
Havoc Pit Boss Soft Bait (1240155)
Havoc baits combine professional bass angler experience with Berkley's legendary innovation. The result is the best shapes, actions and colors ever created. Make Havoc your go-to bait when bragging rights are on the line.

Features:

- Pro designed - Skeet Reese
- Designed to mimic both bait fish and crawfish
- Awesome flippin' bait

Specifications:

- Bait Length: 4"
- Color: Big Texan
- Quantity: Per 8
- Packaging: Bag
Add to Cart
$2.46
Gulp! Catfish Bait Chunks Soft Bait (1121121)
Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formulation of Gulp! out fishes live bait in head to head field tests. Berkley Gulp! truly is the next generation in soft bait!

Features:

- Outperforms natural livers longer lasting
- Expand the strike zone with 400x more scent dispersion
- Loaded with the most powerful scent and flavor developed by top fish scientists
- Durable enough to stay on the hook for long periods of time
- 15 years of Gulp! evolution
Add to Cart
$4.74
Gulp! Alive! Swimming Mullet Soft Bait (1130354)
Gulp! Alive! baits offer the best alternative to live bait ever produced. Since the baits are soaked in the powerful attractant they are more effective and catch more fish. Put the bait back in the bucket to ReCharge its effectiveness. You don't have to deal with the hassle of live bait anymore try Gulp! Alive! and fish the revolution.

Features:

- Realistic head and body design
- High action swimming tail
- Expand your strike zone with 400x more scent dispersion
- 15 years of Gulp! evolution
Add to Cart
$15.90
Gulp! Flat Bottome Shad Soft Bait (1241661)
Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural and biodegradable formula out fishes live bait in head to head field tests. Berkley Gulp! truly is the next generation in soft bait!

Features:

- Large body for increased water disturbance
- Mini paddle tail creates irresistible swimming action
- Biodegradable with 400 times more scent dispersion that plastic baits

Specifications:

- Bait Length: 2 1/2"
- Color: Emerald Shiner
- Quantity: Per 8
- Packaging: Bag
Add to Cart
$2.12
Gulp! Alive! Hellgramite Soft Bait (1264124)
Gulp! Alive! baits offer the best alternative to live bait ever produced. Since the baits are soaked in the powerful attractant they are more effective and catch more fish. Put the bait back in the bucket to ReCharge its effectiveness. You don't have to deal with the hassle of live bait anymore try Gulp! Alive! and fish the revolution.

Fearures:

- Lifelike imitation of hard to find and catch hellgramites
- Perfect for trout and panfish
- 15 years of Gulp! evolution
Add to Cart
$5.95
Gulp! Alive! Fat Floating Trout Worm Soft Bait (1265862)
Gulp! Alive! baits offer the best alternative to live bait ever produced. Since the baits are soaked in the powerful attractant they are more effective and catch more fish. Put the bait back in the bucket to ReCharge its effectiveness. You don't have to deal with the hassle of live bait anymore - try Gulp! Alive! and fish the revolution.

Features:

- Shorter, fatter trout-attracting worm
- Unique shape is great for wacky rigs
- Expand your strike zone with 400x more scent dispersion
- 15 years of Gulp! evolution
Add to Cart
$5.95
Havoc Juice Worm Soft Bait (1265967)
Havoc baits combine professional bass angler experience with Berkley's legendary innovation. The result is the best shapes, actions and colors ever created. Make Havoc your go-to bait when bragging rights are on the line.

Features:

- Pro designed - Boyd Duckett
- Unique body design so it will not roll over during retrieve
- High action tail, even at slow speeds

Specifications:

- Bait Length: 8"
C- Color: Black Blue Fleck
- Quantity: Per 12
- Packaging: Bag
Add to Cart
$2.18
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